Koena — Creative Strategy Studio

Grow your personal brand with more clarity, trust and impact.

Koena helps personal brands sharpen their offer, content and digital presence, so the right people understand what you do and why it matters.

Request an Audit

A focused outside perspective on your whole digital ecosystem.

Koena ecosystem visual with phone, client brand visuals, and offer presentation

Specialized in personal brands

Digital ecosystem thinking

Sales and impact focused

Core Insight

Your personal brand should help the right people understand what you do, trust your work, and take the next step.

Main Offer

Koena Presence & Impact Audit

A focused review of your offer, content, website, and digital presence.

The goal is simple: turn your online presence into a clearer path toward working with you.

Offer

Content

Website

Digital presence

Next step

Review, Deliverables & Process

The map of what could become stronger.

I review

  • offer
  • profile
  • website
  • content
  • next step

You receive

  • Loom audit
  • written summary
  • concrete improvements
  • one recommended next move

Process

  • send your page
  • I review fit
  • receive the audit
  • decide next step
Who This Is For

For personal brands whose work carries passionate depth!

This is for personal brands who want their work to be easier to understand, trust, and act on.

Examples

coaches
creators
healers
facilitators
consultants
meaningful service providers

Especially if your content creates resonance, but your offer, website, or next step still feels unclear.

Portrait of Gil, founder of Koena
About Koena

Hi, my name is Gil. I'm behind Koena.

I lead the creative direction and help personal brands see what is working, what is unclear, and what needs to be created next.

Sometimes I do the execution myself. Sometimes I bring in trusted freelancers from my network.

The goal is simple: make your brand clearer, stronger, and easier to trust online.

specialized in personal brands

digital ecosystem thinking

sales and impact focused

Based in Bern, Switzerland.

Sempachstrasse 9, 3014 Bern, Switzerland

Case Studies

Visual proof of how strategy, content, and execution can look in practice.

01

Eliane & Sibylle / Scentarium

Together with Eliane and Sibyl, we created the strategy, content, and management for their social presence while promoting their aromatherapy app.

  • built the social presence from zero
  • created a cohesive content system
  • produced short-form and static content
  • helped generate roughly 1,000 app sign-ups, driven mostly by social
Scentarium social presence overview
Scentarium content system and growth
Scentarium short-form and static content examples

02

Leandro Lüthi

Leandro wanted to build a clearer digital presence around his work. I supported him with personal brand and multimedia production assets that strengthened how his work shows up online.

  • produced visual and multimedia assets
  • supported personal brand expression
  • strengthened professional presentation
  • created content assets for his digital ecosystem
Leandro Lüthi personal brand visual
Leandro Lüthi founder-led story visual
Leandro Lüthi multimedia asset
Pricing

Koena Presence & Impact Audit

CHF 300
Loom video audit
written summary
concrete recommendations
optional follow-up call
delivered within 5 business days

A small number of beta audit spots are currently open while Koena refines the process and builds first case studies.

Final Step

Want a clear outside perspective on your presence?

Send your page, profile, or website and I'll review whether the audit is a good fit.